OUR BRAND STORY
Your belly.
Your breadbasket.
Your stomach.
Your puku.
Whatever you call it, it’s pretty amazing. Your coach used to tell you it was your fuel tank. Scientists reckon it’s an extension of your brain. Māori know it's that, and more besides.
Your puku—you follow it, and it gets you out of trouble. And mum always knew when it was running on empty, because you were a pain in the backside. Because everyone knows a well fed puku is a powerful puku.
And just like you wouldn’t fill your ute’s tank with rubbish, your puku deserves the good stuff to keep you running. Some good carbs to go the distance, quality protein to keep you powering through the day.
We’re big fans of the all powerful puku. That’s why we named our delicious pies after it. A Puku Pie is no dodgy afterthought on the way to work or when you’re late home. It’s a master crafted pocket of power, ready to fuel your day.
Get one in your breadbasket, and feel the power of the Puku.
“Use your coffee and pie cards enough, and we’ll start rewarding you.
Its basically like bribery, but in the best way.”